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Personal Information

Name:

Kai Lofthus

Date of birth:

Jun. 27, 1971 (39 years old)

Gender:

Male

Biography:

A music strategy & direct marketing agency in Scandinavia.

The background of Dig Music's go-to guy/CEO Kai Lofthus:

- Started out in radio at the age of 15. Worked 12 years as a journalist and editorial co-ordinator in media, including as the Nordic Bureau Chief at Billboard and Music & Media.

- 12+ years in marketing artists and music, entailing the discovery of one of Norway’s most critically acclaimed and commercially successful artists, Susanne Sundfør.

Lofthus signed the debut releases of artists such as the Alexandria Quartet, Kate Havnevik, Tier'n & Lars (Vaular), and marketed albums by artists including Timbuktu, M.I.A., the Rasmus, the Polyphonic Spree, Scooter, Skatebård, and Karin Park.

In 2007, he did the deal and translation for F--- deg, a no. 1 hit in Norway for Sichelle (Eccentric Music), nominated as Hit of the Year in the Norwegian Grammy Awards, was on the singles charts for 19 weeks, and sold over 15,000 copies (platinum.)

- Degree in marketing from IHM Business School, Oslo. Strong skills/grades in market research/analysis (grade 2.1; where 1.0 is best), strategy & leadership (grade 2.3) and marketing management (grade 2.5)

- Educated in High Performance Leadership at Handelshøyskolen BI (the Norwegian School of Management) (in the Bachelor of Management portfolio)

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